Most Innovative Use of Social Media Award Nomination

07 January 2015

Inksters have been shortlisted for the Most Innovative Use of Social Media Award at the 2015 Managing Partners Forum Awards for Management Excellence, in association with Harvard Business Review and The Financial Times. This is the only competition worldwide that highlights management’s contribution to strategy, leadership, the client experience, operational excellence and responsible business.

Inksters are the only Scottish law firm in a shortlist that includes some major English and International law firms. The full shortlist is:

•         Allen & Overy
•         Bird & Bird
•         Clarion
•         Foot Anstey
•         Hogan Lovells
•         Inksters

This nomination recognises Inksters innovative use of Twitter over the past year. This has included Inksters Christmas Hats with recipients of the paper crowns tweeting pictures of themselves wearing them. During the Edinburgh Festival Fringe Inksters sponsored This is Your Trial and with the hashtag #trialinksters the audience tweeted the funniest lines/moments from the improvised comedy show. Inksters have also used the hashtag #inksterplex to promote their new Glasgow HQ. All of this Twitter activity resulted in a Report published this week by Online Ventures Group ranking Inksters as having the law firm Twitter Account with the most mentions in the UK.

Inksters' founder, Brian Inkster, said:

"Many law firms have yet to embrace social media in the way that we have at Inksters. It is gratifying, and I am delighted, that our social media efforts have been recognised by Managing Partners Forum."

The winner of the Most Innovative Use of Social Media Award will be announced at the black tie gala dinner and Awards ceremony, taking place at the London Marriott, Grosvenor Square, on the evening of Wednesday 11 March 2015. This year’s Awards will be presided over by comedian and writer Marcus Brigstocke, of Radio 4's The Now Show and The Brig Society, plus TV appearances in Have I Got News for You, The Jump and Never Seen Star Wars.

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